Get the business leader's guide to using Twitter to gain competitive advantage. Since 2006, forward-thinking companies like Apple, JetBlue, Whole Foods, and GM have discovered the instant benefits of leveraging the social media phenomenon known as Twitter to reach consumers directly, build their brand, and increase sales. Twitter is at the l...more
Stephen Hawking, one of the most brilliant theoretical physicists in history, wrote the modern classic A Brief History of Time to help non-scientists understand fundamental questions of physics and our existence: where did the universe come from? How and why did it begin? Will it come to an end, and if so, how? Hawking attempts to deal with thes...more
Most diners believe that their sublime sliver of seared foie gras, topped with an ethereal buckwheat blini and a drizzle of piquant huckleberry sauce, was created by a culinary artist of the highest order, a sensitive, highly refined executive chef. The truth is more brutal. More likely, writes Anthony Bourdain in Kitchen Confidential, that elegant...more
Reviews the inequalities of the current federal income tax structure and presents reasons why replacing it with a flat rate retail sales tax would result in a more fair and accountable taxation system and spur economic growth.
A young boy relates his adventures during the year he spends living alone in the Catskill Mountains including his struggle for survival, his dependence on nature, his animal friends, and his ultimate realization that he needs human companionship.
After more than thirty years of serving in leadership positions and speaking on leadership, author John C. Maxwell is often asked, "If you were to take everything you've learned about leadership over the years and boil it down into a short list, what would it be?" This book is his answer. Simply and briefly, Maxwell outlines the essentials of leade...more
Building upon the works of Thomas Friedman, Samuel Huntington, and Francis Fukuyama, The Pentagon's New Map describes recent U.S. military history and strategy, discusses where America's forces will likely be heading in the near future, outlines the crucial role the nation needs to play in establishing international stability, and provides much nee...more
Knowledge workers create the innovations and strategies that keep their firms competitive and the economy healthy. Yet companies continue to manage this new breed of employee with techniques designed for the Industrial Age. As this critical sector of the workforce continues to increase in size and importance, that's a mistake that could cost compan...more